Branded Residences a continuously growing
success story
Branded Residences are residential property developments designed and co-developed by a hotel or non-hotelier luxury brand.
Brands, Real Estate Developers and most of all costumers benefit from this rapidly expanding global business model.
The first international branded residences concept started at the Amanpuri Resort in Thailand. 30 AMAN Villas were launched in 1988 on the island of Phuket. Before that only Four Seasons had launched its first branded condominium in 1985 in Boston. While Four Seasons shortly after expanded its portfolio across North America, Ritz Carlton only joined the branded residences format in 2000 when it launched Ritz Carlton Residences in Washington DC.
Since then Italian and French fashion houses, luxury automotive brands as well as health & Spa brand have joined the branded residences business.
BPA offers the largest selection of luxury brands available for brand licensing in real estate.